2023 DONGWON Mat Cham Launching Campaign


Communication Concept​​​​​​​
Born from the combination of fragrant sesame oil and tuna The best rice thief
Visual Approach
BUFFERING
To imprint the image in the consumer's mind with the repeated appearance of an attractive model
and rhythmic background music

'Dongwon Mat Cham' Commercial Film_ Buffering Ver.



'Dongwon Mat Cham' Commercial Film_ One scene one cut Ver.






Director's Ver. Aspect ratio 4:3




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